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Bias in Hiring

5 Ways AI Enhances Diversity Hiring in the Recruitment Process

Fostering diversity through hiring is no longer just a "nice-to-have"—it's a crucial element of creating a thriving, innovative, and resilient workforce

September 30, 2024

Fostering diversity through hiring is no longer just a "nice-to-have"—it's a crucial element of creating a thriving, innovative, and resilient workforce. However, achieving diversity in hiring consistently and at scale remains a challenge for many companies, often due to biases that are either consciously or unconsciously introduced into the process. 

While some news coverage has focused on AI systems that perpetuate bias due to their unexplainable algorithms, it’s worth noting that – in aggregate – significantly higher degrees of bias occur through talent acquisition efforts without automation. In fact, ample automation of recruiting efforts is what supports greater accessibility, meeting candidates where they are, and effective screening that gives all candidates a fair chance. 

We’ve been on the front lines of ethical AI implementation for hiring at scale. And have seen how systems built on principles including diverse implementation teams, training datasets, guardrails, explainability, and routine audits can move diversity hiring initiatives light years beyond efforts without AI. 

Below we’ll detail the five most impactful ways we’ve seen AI for hiring support diversity hiring in recruitment.

First off, what is diversity hiring?

Diversity hiring refers to the intentional practice of seeking out and recruiting candidates from underrepresented groups, such as individuals of different races, genders, ethnicities, ages, sexual orientations, and other backgrounds. The goal of diversity hiring is to build a more inclusive and representative workforce, ensuring that a variety of perspectives, experiences, and ideas are present in the organization. This approach not only helps in creating a more equitable workplace but also drives innovation and business success by fostering a diverse range of viewpoints.

Diversity hiring goes beyond traditional recruitment methods, actively addressing biases that can occur during the hiring process, and employing strategies to reach and attract a broader range of candidates. Companies often use metrics, ethical AI tools, and structured interview techniques to reduce unconscious bias and promote fairness throughout the recruitment process.

Incorporating diversity hiring practices is part of building a more equitable work environment that values and leverages differences to improve organizational performance and inclusivity.

Monitoring and Reporting Diversity Metrics

The first way AI enhances diversity hiring is through more robust analytics and tracking. Organizations employing automation to support all stages of the hiring pipeline tend to create more data points for future improvements. By tracking and visualizing data around sourcing, engagement, and conversions, recruiters can better understand where their diversity efforts succeed or need improvement.

For instance, data from Humanly across hundreds of companies and millions of searches over the last five years shows that male candidates have received, on average, 3x more outreach than female candidates (25% vs. 75%). This discrepancy highlights the persistent gender bias in candidate sourcing, particularly in technical roles where 84% of engineering outreach targets male candidates, while roles such as Executive Assistant (66%), People Ops (56%), and Recruiting (51%) see more outreach to female candidates.

These insights are essential because, as the adage goes, "You can’t effectively change what you don’t measure." With tools like the Humanly platform, companies can identify these disparities and take actionable steps to correct them, optimizing their recruitment processes to build more diverse and equitable teams.

Enabling Consistent and Equitable Candidate Engagement

AI recruitment tools can provide a seamless way to ensure candidates receive consistent and personalized engagement throughout the recruitment process. Automated systems allow for 24/7 interactions, offering candidates the flexibility to engage with the hiring process at their convenience, whether that's after hours or across different time zones. This flexibility is vital for ensuring that no candidate is left behind due to scheduling limitations, especially for those juggling work, caregiving, or other responsibilities that may traditionally exclude them from more rigid recruitment timelines.

For underrepresented candidates, such as women, minorities, or those in underserved geographical areas, this kind of continuous engagement can make a significant difference. These groups may often feel neglected or underserved by traditional recruitment processes that tend to favor majority groups due to historical biases in hiring patterns. Without consistent communication and engagement, underrepresented candidates are more likely to drop out of the hiring funnel.

Moreover, many hiring processes have been unintentionally designed to suit the availability and preferences of a narrow pool of candidates—those who traditionally dominated the workforce. When a recruitment process mirrors the experiences of past candidates, particularly if they come from homogenous backgrounds, it can inadvertently exclude new and diverse candidates. AI tools can help rectify this by offering a more adaptable and inclusive approach to scheduling, engagement, and responsiveness

Reducing Bias in Initial Screening

A third significant challenge in diversity hiring is the introduction of bias during the screening process. Humanly’s AI-powered platform engages candidates in 2-way conversations, pre-screening them based on objective criteria such as skills and qualifications, rather than demographic factors like race or gender. 

By automating this initial step, AI minimizes the influence of unconscious bias on candidates simply “getting in the door.” Across thousands of initial screens, this simple first step supports significant strides towards more diverse workforces. Additionally systems like Humanly's disqualify candidates automatically when they don't meet predefined job criteria, helping recruiters focus on the best talent regardless of background​.

Streamlining the Recruitment Process to Remove Barriers

Barriers – through bias as well as poorly designed systems – are at the root of why many diversity hiring initiatives fail. AI has the potential to transform recruitment by automating many time-consuming tasks, thereby allowing recruiters to focus on more strategic, human-centered responsibilities. This shift is particularly important when aiming to foster diversity and inclusion, as a well-designed AI system can help remove traditional barriers in the hiring process, ensuring that it’s more accessible to a diverse pool of candidates.

One of the key areas where AI makes a significant impact is in automating repetitive administrative tasks such as resume screening, interview scheduling, and follow-ups. These tasks, while essential, can be time-consuming for recruiters and lead to bottlenecks in the hiring process. By automating them, tools like Humanly allow recruitment teams to spend less time on manual processes and more time engaging with candidates personally, which is crucial for fostering relationships and improving the candidate experience.

Reducing friction in the hiring funnel is particularly important for engaging underrepresented candidates who may face additional challenges during the recruitment process. For example, minority candidates, women, or individuals with caregiving responsibilities may experience higher drop-off rates due to inflexible scheduling or slow follow-up processes. Automated systems like Humanly’s ensure that candidates can self-schedule interviews, receive timely updates, and move through the process efficiently, reducing these points of friction.

Furthermore, AI can help reduce drop-off rates by providing more consistent and equitable communication. Traditional hiring processes can often leave candidates waiting for updates, which can be particularly alienating for underrepresented groups. AI chatbots and automated workflows provide candidates with immediate responses, clear next steps, and ongoing engagement, helping keep them informed and less likely to lose interest or disengage​.

By streamlining administrative tasks, reducing points of friction, and improving accessibility, AI-powered recruitment platforms contribute to a smoother, faster, and more inclusive hiring process. This shift is crucial for companies looking to engage diverse candidates and reduce barriers in the recruitment funnel. Ultimately, these technologies provide recruiters with the tools to focus on human-centered, relationship-building tasks, driving both efficiency and diversity in hiring.

For more insights into how AI can streamline recruitment while supporting diversity, consider reviewing tools that incorporate both automation and ethical AI principles (see our white paper on AI governance and safety), ensuring you remove both logistical and bias-related barriers.

Ensuring Guardrails For Communication at Scale

One of the main concerns with using AI in hiring is the risk of amplifying biases, rather than eliminating them. When AI systems are trained on biased data, they can unintentionally perpetuate discriminatory practices. This issue can stem from both the data fed into the system and how the algorithms make decisions. However, with the right strategies and ethical safeguards, AI can be a powerful tool for reducing bias and fostering diversity.

To mitigate this risk, organizations must implement responsible AI practices. A key aspect of this is ensuring that AI is fed with diverse and representative datasets that don’t skew toward a particular demographic. As highlighted in Humanly’s article "AI is What It’s Fed," the quality and balance of training data play a crucial role in ensuring fair outcomes. This means actively monitoring and filtering data to eliminate biased inputs, a practice that should be a priority for any talent acquisition team adopting AI.

Furthermore, explainability and transparency are essential when evaluating AI vendors. It is critical to choose systems where you can understand how decisions are made and ensure that the system’s algorithms are continuously audited for fairness. According to Humanly’s checklist for evaluating AI vendors, transparency in data sources, bias mitigation practices, and regular audits should be non-negotiable when selecting a solution​.. For example, asking vendors how their systems manage potential bias or how often they conduct audits is vital to safeguarding fairness in the hiring process.

Incorporating AI with built-in ethical guardrails allows organizations to confidently scale their hiring efforts while promoting inclusivity. Key questions to ask when evaluating AI vendors include:

  • What steps are taken to ensure diverse datasets?
  • How do they monitor and mitigate bias?
  • What are the transparency mechanisms for decision-making?

The goal isn’t just to automate tasks but to ensure AI systems align with the organization’s diversity and equity initiatives. For talent acquisition professionals, the focus should be on how these tools not only increase efficiency but also contribute to building a diverse and equitable workforce. By asking the right questions and incorporating rigorous oversight, AI can be an ally in promoting diversity hiring initiatives rather than a risk.

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